The Waterloo Gasoline Engine Co.’s marketing department took a popular advertising angle here and suggested swapping actual living horses for engine horsepower with their Waterloo Boy engine. They cite a dated amount for feeding horses in a year; modern day standards suggest a more appropriate allotment is $100 to $250 per month, on average, per healthy 1,000-plus-pound horse.
This writer would have noted costs for the farrier and veterinarian, as well as the costs for housing, grooming, training, and even tack to further compel customers to make the swap. One might also mention the amount of manure you wouldn’t be scooping by powering your farm with gas engines.
However, you cannot gallop into the sunset on a Waterloo Boy.
Enjoy! — Editor
